Selling Is Just A Conversation is the B2B sales playbook for your first five years: ICP, cold outreach, discovery, objections, closing and AI, plus the human skills nobody teaches you.
"Selling Is Hard. And That's Okay." Start with the 24-hour action at the end.
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The mindset, the reality check and your first 30 days.
Your ICP, research like a detective, and a pipeline that never runs dry.
Cold email, cold calls, LinkedIn and multi-channel sequences that get replies.
Discovery, demos, proposals and objections, from first call to signed deal.
Closing without pressure, follow-up without annoying, and growing accounts.
The exact prompts and daily workflow, without losing the human part.
A blueprint for a career that lasts, pays and matters.
SaaS, IT services, BFSI, logistics, edtech, manufacturing and more.
Every chapter follows the same six steps, so you finish with something you can actually do.
Booking meetings without sounding like everyone else.
Running discovery, handling objections and closing like a human.
A ready-made playbook to onboard and coach new reps.
Learning to sell from zero, the right way.
I started in 2004 knocking on doors in Delhi, then call centres and customer service, with no mentor and no playbook. That path took me through American Express and Amazon, then into startups where I led go-to-market from $0 to $5M+. Along the way I built a 70–80% close rate, entirely self-taught.
Today I run B2BXclusive, a US–India outbound team, and mentor reps early in their careers. This book is everything I wish someone had handed me on day one.
The honest truth about this career, the 5 skills that make a great salesperson (all learnable), and the one page to write tonight.
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